Istanbul Marketing Summit brought the marketing world together at Zorlu PSM on December 16-17. We were there as the furniture sponsor.
Main Stage
The main stage was the heart of the summit. Speakers spent hours here, delivering presentations and joining panel discussions. When choosing stage furniture, you need to balance two things: speakers should be comfortable, but they also need to look professional. Sitting for hours under spotlights in front of hundreds of people is not easy. That's why we chose the Set seating group. The stage area featured Set seating, Pipe side tables, and Icho bar stools.
Akbank Lounge
Between sessions, attendees flowed into the Akbank Lounge. Coffee breaks, quick meetings, phone calls all happened here. We furnished this area with Morn sofas and the Medy series.
Kolektif House
Kolektif House was the networking hub of the summit. Introductions, business cards, first conversations about new collaborations. A single seating type wouldn't work here. Some wanted to chat standing at a bar table, others needed a corner to sit and catch their breath. We created different seating options across the space with Lucky chairs, Clone meeting chairs, Cage bar tables, and Mitte poufs.
After Two Days
IMS is one of Turkey's largest marketing events. Our furniture was in constant use for two days. Events like this are a serious test for furniture. Passing this test and being part of this gathering of the marketing industry was a valuable experience for us.
